Category Archives: Mobile Payment Readers

SwitchPay Says Small Businesses Should Embrace Mobile

Are you considering investing in a mobile platform for your business? If so, you’re not alone. More and more businesses are adding mobile platforms like mobile websites and/or applications to their marketing mix.

In some industry sectors, a standard website that is well designed and kept up to date can deliver a good return on investment. If the interaction with your customers and suppliers is relatively infrequent and/or technical in its nature, a standard website probably gets the job done.

However, if your business is tied to serving existing customers and actively developing new ones, you should take a hard look at expanding your existing online marketing tools to include a robust mobile platform. This is especially true of businesses who serve the consumer product and service sectors. Restaurants, bars, realtors, retailers, doctors, lawyers, musicians, nonprofits, grocery and other consumer-focused businesses need to continually provide their customers with the electronic tools and business reasons to stay connected.

The first step is to evaluate whether it would be a good return on your investment to add a mobile platform for your business. Here are three good places to start:

PayAnywhere Is Offering $1,000 In Free Processing For PepBoys & OfficeMax Customers

Tire and auto service retailer Pep Boys – Manny, Moe & Jack is rolling out the PayAnywhere L.L.C. credit card reader for mobile devices in its retail stores nationwide as well as online.

With the PayAnywhere reader, the company said Pep Boys’ customers can securely process credit and debit transactions from their mobile devices—anytime, anywhere. By selling the mobile credit card reader in its stores and online, PayAnywhere said Pep Boys “is providing independent contractors and repair shops with an important and powerful payments tool shown to boost revenue and increase customer satisfaction.”

Business owners and professional contractors are already accustomed to hitting up OfficeMax for supplies, PayAnywhere adds one more reason to visit the office supply superstore. PayAnywhere readers are now available at OfficeMax stores across the nation, as well as online at www.OfficeMax.com.

PayAnywhere Goes Mobile Payment In Detroit

Detroit-based PayAnywhere has quietly amassed a formidable retail network – Walmart, Home Depot, Amazon, OfficeMax, Sam’s Club, Sears and Kmart are among its partners – to sell its $9.95 mobile credit card readers to merchants.

The PayAnywhere mobile credit card reader and app are positioned as an all-in-one solution for merchants “who care about things like 24/7 customer service and tech support, and business analytics,” Gardner says.

Bank Of America Squares Off With Mobile Pay On Demand

This was bound to happen sooner than later. Bank of America is now a player in the mobile payment space with the introduction of its version of the Square card reader. The service is called “Mobile Pay On Demand” and it has very similar qualities to all the other mobile payment services.

Here are some of the benefits